Asda launches zero-profit bicycles

Asda says it will not be making any profit on a new range of bicycles, which it claims are the cheapest available in the UK, launched as part of its Pedal Power promotion.

FMCG cos ride the fast lane on stable prices.

The fast-moving consumer goods have started moving off the shelves faster in the past two months on stable prices, tempting companies to boost promotional activities and offer products at multiple price points.

ITC bites off 11% of biscuit market

THOUGH ITC is nearly synonymous with tobacco, it has in no way stopped people from munching ITC’s biscuits. The company has managed to corner nearly 11% of the national biscuit market.

Make-up and marketplaces are tops for beauty and apparel shoppers.

In March, eBay came out on top for traffic to beauty and apparel retail sites while Mary Kay was No. 1 for time spent, Nielsen Online reports.

Rural India: Glitter in times of gloom.

In 2008, the rural areas grew at a robust rate of 25 per cent as compared to 10 per cent growth in urban retail market According to a McKinsey, rural India, would become bigger than the total consumer market in countries such as South Korea or Canada in another twenty years.

Retailers pitch for loyalty in tough times.

Future, Shoppers Stop, Westside Focus On Customer Relationship Management To Beat Slump.

Pantaloons plans price cuts to drive sales

Pantaloon Group To Take Prices To 2007-Level; Expand Private-Label Portfolio

Jewellery majors add regional touch to brighten sales.

LEADING jewellers are discovering the fact that it pays to play the regional card for sales to shine brighter. Players like Tanishq, Orra and Adora are all reaping dividends by tweaking their assortment and designs to suit regional tastes. Through this, they hope to grab a bigger share of the consumer’ wallets by offering a broader product range and more depth in various categories.

ITC picks up Nokia’s global packaging deal.

IT HAS remained a well kept secret for a while. ITC is now the principal supplier of value-added packaging material and box cartons for every Nokia cellphone that gets shipped to as many as 50 countries from the Finnish telecom giant’s Chennai factory.

E-tailing for Success.

This article discusses the benefits of e-commerce as a retail option in a recessionary economy, and lists effective strategies when adopting an online medium that could result in growth for a retailer.